Russell Branson, founder of ClickFunnels. He’s like the primary person that promoted the idea of funnel hacking. So essentially what funnel hacking is down to the, you know, easiest way to understand it is you basically just rip off what this guy did. So you basically just copy everything that you see right here, and then you, you know, update it to, to fit your brand.

And you obviously can’t use the same copy that he has.