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What is a marketing funnel and why is it important to understand as a copywriter?

If you’re a copywriter, one of the smartest moves you can make for your career is taking the time to learn what a marketing funnel is AND how to create one for your clients.

Why?

Because the highest paying brands and businesses understand that without the right funnel in place… their offer doesn’t matter very much.

They understand that having a funnel designed to guide new leads through a buying journey is the KEY to optimizing their conversions.

And trust me, they won’t waste their time (or money) by hiring a copywriter who can’t help them accomplish that.

So if you want to impress your clients, scale your business, and increase your rates…

Then you better get familiar with marketing funnels.

In this tutorial, I’m going to break down a simple marketing funnel for you…

One that’s simple enough for any brand or business to implement.

And easy enough for even a brand new copywriter to create from scratch.

Keep watching!

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